TOOLS – INSIGHT – TRAINING
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Create eBook Covers That Impress
If you are a marketer, author or salesperson that counts on making a good impression with your clients, you will be interested in eCover Authority. This is a handy tool that I have owned and used for several years now. It's purpose is simple - it creates 3D covers and packages for your content. Grab a copy while it is on sale and you will find you use it more often than yo [...]
LinkedIn, Tear Down This Wall!
Mr. Weiner, tear down this wall! Who is Jeff Weiner? The CEO of LinkedIn. What wall? The wall that is being built around your data within LinkedIn. Replace it with an inclusive partner community that encourages innovation and partnering. Deploy the approach that Apple, Google and Salesforce.com have used by creating a marketplace that third-party vendors can connec [...]
xiQ Is A Results Multiplier For Sales
We are all looking for a results multiplier for sales. Let's not kid ourselves. B2B selling is a very challenging, competitive and sometimes overwhelming occupation. We are expected to understand and please our customers, our prospects, our manager and even our banker. The information available to use has never been more plentiful. Buzzwords like "social selling", "big dat [...]
How To Create Smarter Sales Communication
What is the most inefficient part of the sales process? What is the area that causes the most friction on the flow of sale? While every company is different, most will narrow down their focus to one thing - Communication. Tellwise improves communication throughout the entire sales process. Note that I did not say that it improves the sales process for sales people. That [...]
Beware The Rise Of The Instant Expert
Beware the rise of the instant expert, typically self-proclaimed. It used to be that when we listened to someone with a microphone and a video camera, we trusted what they were saying. We believed in their research, their integrity and their reputation. We were disappointed some times, but it was a rare exception. When we read something that was published in a book we attri [...]
Tools Don't Make The Carpenter
It's intuitive. Tools don't make the carpenter. Neither the doctor nor the musician. Nor do they make the sales person. I have had the privilege of watching my brother Paul grow into one of the premier custom interior carpenters in Colorado. He creates multi-million dollar home interiors that are the talk of Breckenridge, Vail, Aspen and more. He has spent almost 30 years le [...]
Email Is Still The Powerhouse!
Ever wonder why your inbox is always jam-packed? Simple answer is: Email works! Don’t believe me? Every credible source is telling you the same thing. The respected McKinsey & Company recently shared (italics mine) this: “E-mail remains a significantly more effective way to acquire customers than social media—nearly 40 times that of Facebook and Twitter com [...]
Your Next Sales Hire Shouldn't Be a Sales Person
The most important sales hire you make should not be a sales person. If you are an executive or sales leader you really need to think hard about the next person you hire to improve your sales results. You might just need to hire a sales analyst. The best and the brightest minds that understand the newest tools in big data and analytics are being hired at a rapid pace, lo [...]