7 Ways to Re-purpose Your Most Effective Customer Messages.

You’ve created a masterpiece!  A magical collection of words and images that captures the essence of what you offer to your customers. It is clear, highlights the advantages of selecting you over your competition and positions you as the go-to solution in your market. It has influenced prospects to choose to do business with you. […]

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9 Questions To Answer Before Introducing New Tools To Your Sales Team

Selecting a new sales tool for your team can be a daunting task. Whether it’s a web-based solution or a new app, it’s important to do your due diligence before overwhelming your sales team. Sales Tool consultancies such as Fill The Funnel and Smart Selling Tools have documented over 3,000 such tools currently available. That’s a lot to consider. In […]

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How Technology Has Changed Selling: New Tools, Old Rules

Has technology changed Selling? Do the “Rules” from years ago still apply? The impact of technology in the sales profession is profound, altering everything from strategy, tactics, process and the buyer expectaions and actions. My focus in this post is on Business-to-Business sales, though many of these apply to the consumer sales arena as well. […]

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