LinkedIn® Reading List Feature

Are you using the Reading List feature of LinkedIn®?  It is always helpful to get to know as much as you can about the people that you are selling to, or attempting to sell to.  Here at Fill the Funnel, we are dedicated to share tools and techniques that help you accelerate your success.

At lunch with a customer earlier this week, she asked me my thoughts about Crowdsourcing? I smiled and asked what she knew about it, and she said that she was just learning about it, and that she had noticed I was reading the book Crowdsourcing while reviewing my LinkedIn® Profile under my Reading List. That took me by surprise, first because a customer is looking at my profile for preparation, and second that anyone would look at the Reading List in the profile.

Several  key learning points from this experience were:

  1. You never know who is reading your profile, so put some effort into it.
  2. The Reading List is a terrific window into the interests and thoughts of your prospects.

WebTools Tip: You can elect to follow someone’s Reading List.  Track the lists not only for those that you might have as a prospect, but also those that you respect.  Might be a good idea to connect to the reading list of your executive team.  Tremendous window into the interests of those that matter to you.

Give it at try and let me know what you discover in comments below.  If we are not connected on LinkedIn, send me an invitation.  I would like to follow you and your reading list.

  • I use the Reading List feature on LinkedIn – I love it! A great resource for like-minded people.

  • Thanks for this info; I’m not currently using the Reading List, and it is definitely something I’ll try out – it will be very useful I can see, as I’m frequently researching for interviews with authors and topics I’m writing about, as well as reviewing.

  • For whatever reason, I wasn’t aware of the reading list feature, and I appreciate you bringing it to my attention. I’m an avid reader of biz books, so think it might be a good thing to add to my LinkedIn profile.

  • Interesting post, but I’ve talked to a lot of sales people who don’t want their competition knowing about great and powerful books that they are reading.

    Pat
    http://www.patrickomalley.com

  • Even though I have added my choice of books in the amazon reading list, I still cannot see it in my profile. Can you pls tell me how to see reading list in somebody’s profile?

    Regards,

  • Miles

    Thanks for the feedback Patrick. I hear the same thing from time to time, typically from the SalesMaker that also says they don’t use LinkedIn because their competitors will see who they are connected to. You are a successful LinkedIn trainer, what do you say to someone with this concern?

  • Thanks a lot Miles! My reading list is now showing 🙂

    http://www.linkedin.com/in/vikasrajput76

  • I am going to make a reading list now. Thanks for the insight.

  • I haven’t used the Reading list but agree that the more info you put on LinkedIn, the better. You never know what someone will key into.

    Nice blog. I’ll keep following it.

  • Cheryl Diedrich

    Thanks for the tip regarding the reading list. This is a great tool to keep up on the latest reading resources available! Excited to read Crowdsourcing.

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