According to a survey in September of 2014, marketers continue to rate email the most effective digital marketing tactic. Yet very few companies or individuals are taking email seriously. It is time to step up your email game and learn how to use this most powerful and effective communication method. Are you using Email effectively?
At the core of any Email effort is the platform you choose. I have written and taught extensively about my favorite email platform – AWeber. There are other Email Service Providers out there. I still have a Mailchimp, Constant Contact and Get Response accounts but they have been dormant for some time. Most of the subscribers in those accounts have been moved over to AWeber now.
Read my earlier post about AWeber to read some of the reasons AWeber has worked it’s way to the top of my preference list. One thing I have learned over extended use – the more you learn about all of the features and capabilities of AWeber, the more successful and productive it becomes.
With that realization, and after numerous training requests that my schedule would not allow me to fulfill, I finally decided to offer a full blown training course that is available now.
After offering this training program to my consulting clients and my newsletter subscribers (another reason to be a subscriber) for early testing the last two months, Mastering AWeber is now open to the public. I went beyond what I have ever done before to create the most effective AWeber Email training program available. I utilized professional voice talent throughout the 22 High Definition video segments and also provide MP3 audio files and full written transcripts of the entire training.The early users have given rave reviews. The training is proving valuable not only to those that are just beginning their experience but also to those that have been AWeber users for years.
Here is what one of our early customers had to say:
“I’m glad I invested in the AWeber training videos you offered. I went through all the videos even though I have been using Aweber for years. I knew I wasn’t using all the features and took the time to go through each video so I didn’t miss something. I’m glad I did because I now use Global Text snippets on all my emails, which is an amazing tool. I also found the form custom fields section which I didn’t know about. Also like the Blog Broadcast which is perfect for updating my list automatically on my Blog Posts. This is great for beginners plus seasoned users who feel they are not using AWeber to its full potential.”
Carol CariniBillabong Marketing
Now is the best time to get started with this training so that you can be ready to implement by the first of the year or before. Looking for a gift for a business person this Christmas – you just found it.
Email is still the most productive way to market to and deliver effective your Call to Action, especially in B2B selling. Email crafted well, in a mobile-optimized format, with consistent branding and a focused call to action provides higher and more consistent results than Twitter, Facebook or LinkedIn.
I hope you will take advantage of this training. Please share your experiences and even better your results.